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Roann Ltd

Repositioning a specialist manufacturer to fuel growth

Strategy

Brand

Digital

Overview

Roann is one of the UK’s leading manufacturers and installers of premium quartz worktops, supplying major housebuilders nationwide. With ambitious growth targets and an expanding national footprint, Roann needed a consistent, credible brand presence that matched its scale and capability.

Challenge

As the business continued to grow, they recognised the need for a clear marketing strategy and a creative partner who could help put it into action. With an in-house team managing day-to-day materials, Roann wanted external support at a more strategic level.

We were brought in to:

  • Develop a focused marketing strategy to guide growth.

  • Keep the brand consistent and confident across all materials.

  • Act as an extension of their team, delivering brand and design support that complements their in-house capability.

Approach

Our role is to provide the direction, clarity and creative oversight that keeps Roann’s brand performing at its best. Working closely with their marketing and sales teams, we turn strategy into action through clear design systems, professional collateral and on-brand communication.

Impact

Roann’s brand now reflects the confidence and capability of the business behind it. Their marketing materials are aligned, consistent and ready to support continued growth. By acting as a trusted extension of their team, we’ve helped Roann maintain momentum and build a brand presence that matches the quality of their work.

Working with Humbl has been a great experience from the start. They feel like an extension of our own team - always listening, understanding what we’re trying to achieve, and turning our ideas into something even better. I’ve learned so much from them along the way, and the whole process always feels easy and collaborative.

Stevie Small - Business Development Manager